We split your budget into 4:
Your required investment boils down to:
It’s frustrating, but the best time to invest in SEO was 5 years ago. The second best time is now.
P.S. These budgets are fluid (apart from backlinks), so if one area needs more attention, we’ll spend time there. Plus, it allows us to complete our sprints.
Monthly actions could include:
100% of your backlinks budget is spent on acquiring backlinks.
E.g. £250 budget = £250 spent.
We’ll use budget from account management to cover the time spent, but this is usually very minimal.
To determine how much you should be investing in backlinks, we consider:
For business owners who are skeptical of backlinks, we recommended investing £250 per month and increase once you’ve seen the impact they can have.
After the first two months with Hatch + Vox, technical SEO shouldn’t be holding you back.
From month 3+, your technical work is minor upkeep, such as:
Analysis is also interchangeable here. For example, if there’s a drop in traffic or rankings continuously fluctuate with no obvious reasoning, we’ll use this budget to spend time figuring it out.
This includes your monthly video and catchup meeting.
It’s time spent to make sure you’re in the know and feel confident with what’s going on with your SEO.
We don’t really set a budget for sending email updates. It comes natural and is part of the work we do. Unless you demand an update every single day, you don’t have to worry about this draining your investment.
No matter the size of your retainer, you get our Ultimate SEO Audit included in month 1 (value $1999).
If Google can’t see, read, and understand your website properly, everything else is a waste of time.
For a whole month, we focus on getting major technical errors fixed.
From here on out, we focus on creating and improving content whilst building links to money pages and blog posts.
We tear your website apart like a mechanic dissembles an engine, scrutinise your historic performance, and compare you side by side with your competitors. Then, we tell you exactly how we’re going to take you from where you are now to the top spot of your money-making keywords
Whether we do 1x massive sprint across the 3 months or 1x short one depends on our findings. These months are about getting quick wins and gaining traction through technical SEO, content, and links.
A quick pit-spot to check that we’re on the right track. We look back and see what’s working, adjust what is not and repeat the sprints again.
Exactly as before, we super-focus and deliver what’s needed to push you higher up the SERP.
A lot changes over 12 months-not just for your business, but for the search engine too. We take everything we know about your business, what’s working, and where you want to go, to create a new strategy that will get you there. Whether it’s “more of the same” or a new product range, or even a new country we’ll make sure SEO plays it part.
We deliver all these SEO tasks in every package.
Note: in some cases, you may not need them as you already have them or they are not an issue.
Most of our local SEO packages range from $150 – $3000 per month depending upon the requirements.
If you want to get leads from all across the nation, our SEO retainers are better for you.
We can bill in USD, GBP, EUR, SGD and more.
There are only two reasons why SEO is not for you:
If you’re unsure, we’re happy to take a look and let you know.
This depends on how your current website is made.
Changes will certainly need to be made, but they often don’t require a complete redesign.
No matter what, our suggestions are always to help your SEO goals.
It does.
Whilst there’s no way of telling how long it will take, we always strategise for 12 months at a time.
Results do not happen overnight, but they can happen quicker than you think.
No – run from any SEO agency that does.
They’re either lying or promising to rank you for a keyword that means nothing to your business.
We only guarantee honesty and transparency.
We sell deliverables, not hours. Charging you per hour will punish you if things take longer than expected, we’re forced to rush, or an emergency occurs.
Instead of hours, ask what deliverables you need.
Our Ultimate SEO Audit tells you that, but a quick discovery call will give you a good idea.
We can’t predict the future, but go for an SEO company who not only gets you excited about SEO, but is transparent from day 1.
Spend time with the account manager/strategist/specialist who you’ll be dealing with on a day to day basis to make sure the energy is right.
It’s one of the main reasons we host our discovery calls.
Absolutely. If they didn’t, our agency wouldn’t exist.
SEO is more than just brand awareness and vanity metrics. They capture people when they’re ready to buy, with their credit card in their hand.
Some products and services need more nurturing, maybe with the help of other channels, but SEO ends up being the vital piece of the puzzle.
For long term, sustainable growth, SEO is better than Google Ads.
But, you shouldn’t erase PPC from your marketing strategy. As we discuss in SEO vs Google Ads, you should use PPC when:
We even advise small businesses to invest in Google Ads for 3-6 months whilst SEO is gaining traction.
Payment is made in advance, every month, by bank transfer or Direct Debit.
Discount given when paying 3-12 months in advance.
Nope.
Your contract is monthly rolling.
However, our strategies are made for a 12 months period, so we advise all clients to have that time frame in mind.
We actively review the strategy to see if it’s going in the right direction – and you’ll be able to tell from our monthly video reports.
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