Let’s talk
Google Shopping

PUT YOUR PRODUCTS IN VIEW.

Product advertising starts with the information behind the product. We help ecommerce businesses prepare and organise their catalogue, connect it with relevant Shopping campaigns, and understand which products deserve attention. Titles, images, availability, landing pages, and measurement all affect the experience. Our approach brings those details together so potential customers can make a clearer choice, while you can see how advertising relates to orders and product margins.

Clear priorities. Personal support. No long lock-ins.
A CONNECTED STRATEGY
SPONSORED · YOUR BUSINESSThe right service.
The right moment.

A clear offer. A local answer.
A simple next step.

Let’s talk
Search Click Enquiry
STRATEGY ILLUSTRATION

A CLEARER WAY
FORWARD.

A focused service with practical priorities.

01

Present product information clearly in search

02

Organise spend around catalogue priorities

03

Understand performance by product and category

WHAT WE
WORK ON.

The proposal confirms your scope, priorities, and deliverables before work starts.

01

Product feed review

We review product titles, descriptions, imagery, identifiers, prices, and availability for consistency. Clear, accurate information helps avoid preventable catalogue problems and gives shoppers a more useful first impression of your products.

02

Merchant Center setup and checks

We help organise the relevant Merchant Center settings and review product diagnostics. Shipping, returns, and website information need to match the business, with account issues addressed through the appropriate review process.

03

Campaign and catalogue structure

We group products around useful commercial differences, including category, seasonality, margin, and stock priorities. The structure gives us a clearer way to review performance and make decisions about where to focus.

04

Sales and product reporting

We assess purchases and campaign costs alongside the information you can provide about returns and margins. That makes the reporting more useful than judging every product only by clicks or headline revenue.

FROM FIRST CALL
TO NEXT STEP.

Clear communication at each stage.

01

Review the store

We assess your catalogue, fulfilment information, product pages, and measurement.

02

Prepare and launch

We resolve agreed feed issues and organise campaigns around the products you want to promote.

03

Refine the product mix

We review product-level evidence and adjust priorities as stock and business needs change.

GOOD QUESTIONS

LET’S CLEAR
THINGS UP.

Still have a question?

Ask us directly
Do I need an ecommerce website?

You need an appropriate online destination with accurate product details and a working purchase journey for the campaign we agree. We review your store and catalogue first, then explain the account, feed, and measurement work required.

Can you help with disapproved products?

We can investigate diagnostics and help correct information or website issues within the agreed scope. Some decisions require review by Google, and approval is never guaranteed. We explain the issue rather than repeatedly resubmitting unchanged products.

Should every product be advertised?

Not necessarily. Stock, margin, delivery costs, seasonality, and demand can make some products more suitable than others. We agree initial priorities with you and use the available performance evidence to decide what deserves further investment.

CONNECT THE
DOTS.

Related services to consider alongside this work.

01

Ecommerce Websites

An online store needs to make the buying decision feel clear at every stage. We plan ecommerce websites around the catalogue, the information customers need, and the practical steps from browsing to checkout. Product organisation, mobile usability, delivery details, and the payment journey are considered together. The platform and integrations are chosen around your operation, with responsibilities and ongoing requirements explained so the store is useful for both customers and the people running it.

Explore Ecommerce Websites
02

Performance Max

A wider campaign reach is only useful when it supports the right business outcome. We plan Performance Max around your conversion goals, audience context, product or service information, and creative assets. We also review how it fits with the campaigns you already run. You get a considered setup and ongoing interpretation of the available reporting, rather than assuming an automated campaign can decide what a valuable customer means for your business.

Explore Performance Max
03

Conversion Optimisation

More traffic is not always the first thing a website needs. Sometimes visitors are unsure what you offer, cannot find the right information, or meet friction when they try to contact you. We review the customer journey, available behavioural evidence, and business context to identify practical improvements. Each recommendation has a clear rationale, and testing is used where traffic and measurement make it meaningful rather than promising a lift from every design change.

Explore Conversion Optimisation
MORE STARTS WITH A CONVERSATION

YOUR NEXT CHAPTER.
LET’S MAKE IT HAPPEN.

Tell us where you want to go.
We’ll work out the next step together.

Book a free growth call

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